A Wealthiverse Story · Singapore

Pocket Money
Diaries

From pocket money to your first paycheck.

Get notified at launch

Launching late 2026 · Free to explore

Five cats. One broken statue.
Fifty-two lessons about money.

Once, five cat deities reigned in their own celestial kingdom — each the master of one dimension of wealth. Ernest always wanted to earn more. Sebastien always wanted to save more. Stella always wanted to spend more. Isaac always wanted to invest more. Grace always wanted to give more.

Their disagreements were legendary. One day, after a particularly ferocious argument, they smashed their sacred maneki neko statue — the symbol of their shared power. Furious, they were cast out of their kingdom, their memories wiped, and they landed on earth with nothing but scattered shards and each other.

To find their way home, they must earn back every shard — and to do that, they must learn what they couldn't agree on in their kingdom: how money, in all its dimensions, actually works.

Pocket Money Diaries follows their journey through the streets of Singapore — from the familiar warmth of shophouse neighbourhoods to the gleaming glass towers of a city built on the grit of generations before them. Along the way, they meet the people, face the dilemmas, and slowly — sometimes painfully — figure out what money is really for.

Meet the five cats

Each one masters a different dimension of wealth. None of them has the full picture alone.

Ernest
Ernest
Earning
The calico hustler. Always the first one up, last one to stop. Believes worth is built, not given.
Sebastian
Sebastian
Saving
The Siamese cat twin with the notebook. Tracks everything. Trusts very little.
Stella
Stella
Spending
The other Siamese cat twin. Playful, warm, always in motion, sometimes disruptive.
Isaac
Isaac
Investing
The black-and-white analyst in his invisible business suit. Always right. Rarely helpful. Believes data is everything.
Grace
Grace
Giving
The ragdoll who holds the group together. Gives completely, asks for nothing.

A story. An app. A new way to talk
about money with the people you love.

📖
52 Activities
Structured lessons from pocket money basics to investing, CPF, risk, and what money is really for. One per week. One year of financial wisdom.
🎙️
A Podcast
One episode per activity — for parents and educators. The thinking behind each lesson, and how to have the conversation at home.
🏺
The Broken Statue
A gamified journey through Singapore's changing landscape. Collect shards, level up the cats, and slowly piece together what was broken.

The journey through Singapore

The cats' world mirrors the city's story — from the familiar to the aspirational.

Foundation · Part One
The Shophouse Streets
Activities 1–13 · Ages 9 and above
The familiar world — hawker centres, school canteens, supermarket aisles. Learning what money is, where it comes from, and what you can do with it.
Level Up · Part Two
The Concrete City
Activities 14–31 · Ages 13 and above
The world gets bigger. Earning, business systems, compound interest, debt, time, and the slow realisation that money is a tool — not a destination.
Mastery · Part Three
The Glass Future
Activities 32–52 · Ages 19 and above
Investing, CPF, managing risks, scams, the age of AI, and the question that underlies everything: what is all of this actually for?

Who is this for?

Young people

  • Starting from school going children — no prior knowledge needed
  • Move at your own pace, one activity a week
  • Save your answers, track your progress, level up the cats
  • The story rewards readers who pay attention

Parents & educators

  • A structured way to start money conversations at home
  • Each activity is designed for discussion, not just solo reading
  • The podcast gives you the thinking behind every lesson
  • No financial expertise required — curiosity is enough

Be the first to know
when the doors open.

Part One — thirteen activities, five illustrated cats, and the start of something we think matters — launches later this year. Leave your email and we'll tell you when it's ready.

No spam. No sales pitch. Just the launch.

Lena

Behind the project

Made with intention,
built with family.

Lena is personal finance trainer with over 20 years experience talking to people about money in the public, private and self-employed sectors, and a mother of four. Pocket Money Diaries grew from a simple burning concern: why are young people so anxious about money and how can I help them?

The workbook is hers. The five cats were illustrated by her daughter Liz. The world they live in was designed by her son Joel. It's a family project in the truest sense — and it's been one of the most meaningful things she's ever built.

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This website was built with the help of Claude, an AI assistant. The stories, characters, pedagogy, artworks, and the burning concern behind all of it — that's entirely human.